Tumblr is a kind of social media platforms that everybody has heard of, however few know something about.

While many could not know precisely what it’s, Tumblr is without doubt one of the hottest running a blog platforms. You ought to try the platform in case you haven’t heard of it earlier than.

Regarding private branding, Tumblr presents some distinctive benefits to bloggers and companies alike.

For instance, the platform will help showcase their creativity or construct an viewers by way of high quality content material and customization choices.

In this text, we’ll talk about what Tumblr is and try the highest options and advantages of utilizing Tumblr, from writing tutorials to creating podcasts.

What Is Tumblr?

Tumblr is a microblogging platform for sharing photographs, music, video, hyperlinks, quotes, GIFs, textual content, and different multimedia. The web site additionally has a “Reactions” function, which permits customers to specific their emotions about one thing posted on the web site.

Unlike different platforms, Tumblr profiles are extremely customizable. Brands can customise their theme, structure, colours, fonts, and extra. Users may observe one another’s updates and create customized RSS feeds based mostly on their pursuits.

Creating an account on Tumblr is free and simple to arrange. All posts on Tumblr are public, and all customers have the choice to observe you. There are not any non-public profile choices like on Instagram and Facebook.

Users can create completely different widgets for his or her profiles.

Tumblr has turn into extra outstanding with its free cell app, wealthy API, customized design instruments, and vibrant neighborhood.

50 Tumblr Facts And Statistics

  1. Tumblr began in 2007 as a running a blog platform that allowed customers to share photographs, movies, textual content posts, and extra.
  2. The service gained reputation after being acquired by Yahoo! in 2013 for $1.1 billion.
  3. From 2017 to 2019, Oath took over possession of the platform earlier than being purchased by Verizon Media.
  4. In 2019, possession transferred once more to Automattic, a mother or father firm of WordPress that retains possession in the present day.
  5. Tumblr is headquartered in San Francisco, California.
  6. There are 2,437 workers at Tumblr.
  7. Out of their workers, 57% are ladies.
  8. Most workers who work at Tumblr stick with the corporate for a median of 5.3 years.
  9. Over 556 million blogs are hosted on Tumblr.
  10. Many celebrities and influencers publish on Tumblr, however the platform doesn’t use the identical blue verify verified image you see on Instagram and Twitter.
  11. The annual income for Tumblr is between $75-100 million.
  12. Tumblr has tons of of companions and 1000’s of commissioned art work.
  13. There are over 171 billion posts on Tumblr in the present day.
  14. People can publish on Tumblr in 18 completely different languages.
  15. Even although they’ve been round for some time, 61% of latest Tumblr customers are Gen Z, and 48% of their lively customers are Gen Z.
  16. Tumblr is the third hottest running a blog platform within the U.S., Canada, and the U.Okay.
  17. And the third hottest running a blog platform on the web altogether.
  18. 45.94% of the site visitors on Tumblr stems from the U.S.
  19. For these new to Tumblr, they provide a information on find out how to get began posting.
  20. The trending matters on Tumblr are numerous, similar to another web site, from Legend of Zelda to U.Okay. politics.
  21. Regarding curiosity classes, most individuals talk about video video games, consoles, and equipment. They additionally talk about computer systems, electronics, information, and matters relating to universities.
  22. Some of Tumblr’s high opponents embrace Twitter, Pinterest, and Instagram.
  23. There are quite a few commercial alternatives on Tumblr, together with native advert experiences and customized alternatives.
  24. Tumblr is a privately owned firm.
  25. In a latest survey, 70% of customers said that they have been happy by the performance of Tumblr. The high two rankings above this have been Pinterest and YouTube, with a 76% buyer satisfaction score.
  26. Tumblr has 135 million month-to-month lively customers.
  27. Earlier this yr, there was an uptick in visitations to Tumblr, with 291.7 million visits in May.
  28. Tumblr prides itself on being an inclusive house for everybody to share its views stating, “Tumblr is whatever you want it to be.”
  29. On high of the power to publish day by day blogs, Tumblr additionally presents a liveblog operate so customers can weblog as occasions or issues occur in real-time.
  30. Most folks (69%) use Tumblr on their cell units, and 31% use the platform on the net.
  31. In a latest survey, when social networks have been ranked by model consciousness within the U.S., 58% of individuals acknowledged the platform.
  32. The high amount of customers visiting the net is U.S.-based at 46.37%.
  33. This is adopted by the United Kingdom and Canada customers on the net at 5.94% and 5.07%, respectively.
  34. Australia follows this at 3.2% after which Germany at 3.1%.
  35. In 2018, Tumblr banned grownup content material on its platform, a polarizing transfer.
  36. Mashable means that “Fandom’s homeland is Tumblr.”
  37. And The Verge states that “The things that happen on Tumblr are utterly unique to any other social platform.”
  38. There are round 9.7 million day by day posts on Tumblr.
  39. The demographics for high Tumblr customers break all the way down to 33.04% from ages 18-25, 31.44% from 25-34, and 16.10% between 35-44 years previous.
  40. Of these customers, 41.41% determine as feminine, and 58.59% determine as male.
  41. Tumble has a bounce fee of 42.67%.
  42. Like different platforms like Facebook, customers can like and repost content material.
  43. You can create customized HTML themes on Tumblr.
  44. There can be a Mass Post Editor operate on Tumblr, permitting customers to edit or delete a number of posts concurrently.
  45. Users can simply add inline photos from the net to their posts by pasting the picture’s URL into the publish.
  46. Tumblr additionally has keyboard shortcut choices which make it simpler to create posts.
  47. Some of Tumblr’s high opponents embrace Ghost, Hexo, and Medium.
  48. There are over 2,000 posts created each second on Tumblr.
  49. Regarding site visitors main again to Tumblr, 28.48% of that site visitors comes from Twitter, and 20.25% comes from YouTube.
  50. On common, customers go to 6.47 pages after they use the platform.

Final Takeaways

Tumblr is an internet neighborhood the place anybody can create compelling and distinctive content material.

As you possibly can see, additionally it is extremely customizable, permitting customers and types to create their supreme profiles. It’s additionally a terrific house to search out and domesticate new audiences.

There are nearly countless potentialities with the platform, and it’s value testing to see if it’s proper to your model.

If you’re trying to combine extra running a blog choices and are contemplating incorporating Tumblr, try this publish.

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Featured Image: Lenka Horavova/Shutterstock


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